Digital Analyst
UK
The median Digital Analyst salary in the UK is £45,612 per year, according to job vacancies posted during the 6 months leading to 10 June 2025.
The table below provides salary benchmarking and summary statistics, comparing them to the same period in the previous two years.
| 6 months to 10 Jun 2025 |
Same period 2024 | Same period 2023 | |
|---|---|---|---|
| Rank | 619 | 694 | 665 |
| Rank change year-on-year | +75 | -29 | +183 |
| Permanent jobs requiring a Digital Analyst | 102 | 229 | 287 |
| As % of all permanent jobs advertised in the UK | 0.18% | 0.21% | 0.31% |
| As % of the Job Titles category | 0.20% | 0.22% | 0.34% |
| Number of salaries quoted | 28 | 213 | 123 |
| 10th Percentile | £37,350 | £27,500 | £37,500 |
| 25th Percentile | £38,525 | £35,000 | £41,250 |
| Median annual salary (50th Percentile) | £45,612 | £45,249 | £52,500 |
| Median % change year-on-year | +0.80% | -13.81% | - |
| 75th Percentile | £55,313 | £47,772 | £63,750 |
| 90th Percentile | £63,750 | £57,500 | £68,750 |
| UK excluding London median annual salary | £45,000 | £45,249 | £50,000 |
| % change year-on-year | -0.55% | -9.50% | +5.26% |
All Permanent IT Job Vacancies
UK
For comparison with the information above, the following table provides summary statistics for all permanent IT job vacancies. Most job vacancies include a discernible job title that can be normalized. As such, the figures in the second row provide an indication of the number of permanent jobs in our overall sample.
| Permanent vacancies in the UK with a recognized job title | 50,705 | 102,755 | 84,914 |
| % of permanent jobs with a recognized job title | 90.16% | 94.75% | 91.21% |
| Number of salaries quoted | 26,686 | 72,539 | 55,149 |
| 10th Percentile | £28,000 | £28,500 | £32,500 |
| 25th Percentile | £40,000 | £38,524 | £45,000 |
| Median annual salary (50th Percentile) | £55,000 | £52,500 | £60,000 |
| Median % change year-on-year | +4.76% | -12.50% | - |
| 75th Percentile | £73,750 | £70,000 | £80,000 |
| 90th Percentile | £95,000 | £90,000 | £100,000 |
| UK excluding London median annual salary | £50,055 | £50,000 | £53,500 |
| % change year-on-year | +0.11% | -6.54% | +6.37% |
Digital Analyst
Job Vacancy Trend
Job postings that featured Digital Analyst in the job title as a proportion of all IT jobs advertised.
Digital Analyst
Salary Trend
3-month moving average salary quoted in jobs citing Digital Analyst.
Digital Analyst
Salary Histogram
Salary distribution for jobs citing Digital Analyst over the 6 months to 10 June 2025.
Digital Analyst
Top 14 Job Locations
The table below looks at the demand and provides a guide to the median salaries quoted in IT jobs citing Digital Analyst within the UK over the 6 months to 10 June 2025. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 6 month period last year.
| Location | Rank Change on Same Period Last Year |
Matching Permanent IT Job Ads |
Median Salary Past 6 Months |
Median Salary % Change on Same Period Last Year |
Live Jobs |
|---|---|---|---|---|---|
| England | +48 | 91 | £45,000 | -0.55% | 75 |
| UK excluding London | +91 | 78 | £45,000 | -0.55% | 38 |
| North of England | +34 | 54 | £38,300 | -15.36% | 15 |
| North West | +13 | 46 | - | - | 4 |
| Work from Home | +39 | 21 | £46,315 | +2.36% | 36 |
| London | +111 | 19 | £50,000 | +1.87% | 40 |
| Midlands | +33 | 11 | £45,000 | +28.57% | 9 |
| Yorkshire | +43 | 8 | £38,300 | -15.36% | 10 |
| Scotland | +119 | 6 | £48,004 | +6.67% | 2 |
| East Midlands | +47 | 6 | £42,500 | +41.67% | 7 |
| West Midlands | +26 | 5 | £45,724 | +30.64% | 2 |
| South West | +101 | 3 | £52,500 | +5.00% | 7 |
| South East | +68 | 2 | £57,500 | +21.69% | 2 |
| East of England | +41 | 2 | - | - | 3 |
Digital Analyst Skill Set
Top 30 Co-occurring Skills and Capabilities
For the 6 months to 10 June 2025, Digital Analyst job roles required the following skills and capabilities in order of popularity. The figures indicate the absolute number co-occurrences and as a proportion of all permanent job ads featuring Digital Analyst in the job title.
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Digital Analyst Skill Set
Co-occurring Skills and Capabilities by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:
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